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Amazon Did Not Kill the Comic Shop (or, How My Daughter Saved the Shop)
On the eve of this year’s annual ComicPro Meeting, an international meet-up of the best and brightest brick-and-mortar comic book retailers, I am happy to announce that Amazon did not kill the comic shop. In… [more]
Ordering Tips
I have been a busy store owner these last few months, with summer being one of our busiest times of year. Now things have settled down slightly so I have found the time to think… [more]
Diggin’ Up Gold! #3 — Original Comic Shops
The Original Comic Shop Today’s comic fans hear the term comic shop and it could only mean one thing; your local comic book and hobby specialty store. So when reading the title “The Original Comic… [more]
Be a Better Customer
For nearly a year now I’ve been writing these articles, sharing with fellow Sequart readers what it is like being a comic book store owner. In some articles I rant, in others I give advice.… [more]
Customer Loyalty
Because there are so few comic book stores around, there has been little study of what gets a customer to shop at one comic book store over another, and what might get them to change.… [more]
Direct Market Team-Up
I have written several articles on my suggestions for becoming a successful comic book retailer. In this column I’m going to fill you in on something a successful comic book retailer needs to do for… [more]
Customer Loyalty: Your Turn
Customer loyalty is an interesting thing in the comic book business. Some customers prefer to shop at a variety of stores, while others will shop at the same place year after year. Some people love… [more]
Comic Book Retailing Part 7: Common Questions Answered
I have had a bunch of people contact me during my series on opening a comic book store. Some of them asked similar questions, so I thought I would share the answers with everyone, so… [more]
Comic Book Retailing Part 6: Marketing
Of all the things I’ve shared with you so far on opening and running your own comic book store, this might be one of the most important. Advertising and marketing are the main tools for… [more]
Comic Book Retailing Part 5: Finding a Location
In my earlier columns, I explained what I think are the basics of business ownership: taking some basic business/entrepreneurship classes, understanding ethical business practices, and understanding the personal and financial demands. Then I discussed what… [more]
Comic Book Retailing Part 4: Creating a Business Plan
Let me begin this column with an apology. I am sorry this is a few weeks late. We remodeled our store and purchased a very large collection from a customer at just about the same… [more]
Comic Book Retailing Part 3: Do Your Research
Two weeks ago I explained what I think are the basics of business ownership: taking some basic business/entrepreneurship classes, understanding ethical business practices, and understanding the personal and financial demands. Now, I will get into… [more]
Comic Book Retailing Part 2: Basic Business Ownership
In my last piece, I discussed why I became a comic book retailer, as well as why some other folks got into the business as well. There were a couple of key points in that… [more]
Comic Book Retailing Part 1: Why Do I Do This?
In my next several articles, I plan on discussing, in great detail, more about being a comic book retailer. This piece gives some insight into why I’m in this business of comic book retailing. Future… [more]
I Wanna Be In Pictures
Everyone who makes or sells a product wants it to become a part of “pop culture.” Wikipedia defines pop culture this way: Popular culture, or pop culture, the vernacular (people’s) culture that prevails in any… [more]
Diamondopoly (or, Second Issue Spectacular!)
Hello, my babies! It’s time for another edition of Tact is for the Weak, the column that definitely won’t send you flowers the morning after! Let’s face it: unless you own a comic shop, you… [more]